Online shopping received a boost with the pandemic, which has accelerated the shift towards a more digital world. Even if most of the physical stores are now open, online retail is still showing strong growth. […]
Author: Flo Pandele
BUILDING AN RFM SEGMENTATION MODEL
The customers that visit your eCommerce site are not all the same. They are interested in different items, have a different purchase history, fall into different demographics and most importantly, spend a different amount of […]
THE LIVE SEARCH FUNCTION IN ADOBE COMMERCE
An effective site search functionality is an important component for any successful eCommerce website. People who use site search are more likely to purchase compared to those who use standard navigation, as they are shopping […]
SHOPWARE IN 10 MINS: HOW TO CUSTOMIZE YOUR SHOP BY CHANGING SITE COLOURS, FONTS AND ADDING A LOGO AND FAVICON
If you want to stand out and make a great first impression, the elements of your brand identity are your chance to do that. There is no other feature that shouts ‘This is us!’ louder […]
SHOPWARE IN 10 MINS: HOW TO ADD CATEGORIES AND DISPLAY IN SHOP NAVIGATION
By adding categories to your online shop, you give your customers a clear path they can walk down when searching for a specific product. Moreover, search engines will understand your store better, so here we […]
SHOPWARE IN 10 MINS: HOW TO CREATE A CUSTOM HOME PAGE
As Shopware Business Partners and strong advocates of this powerful platform, we decided to embark on a journey to get our eCommerce aficionados and Shopware users from zero to heroes in less-than-10-minute sessions. Visit our […]
NEW EU VAT RULES
In order to increase benefits for businesses and consumers, the EU is modernizing the VAT rules. The change will take place on the 1st of July 2021, and it aims to overcome the barriers to […]
New ways to shop from google shopping
Announced officially back in 2019 as an improved successor of the paid Google Shopping service, Google Shopping Experiences has revolutionized the eCommerce world ever since. With billions of searches per day on Google, it’s one […]
CEA MAI IMPORTANTA ACTUALIZARE SHOPWARE 6
În urmă cu o lună, la Ziua dedicata partenerilor, știrile despre lansarea Shopware 6.4 au generat agitatie in randul comunitatii Shopware. De atunci am așteptat-o cu nerăbdare și, într-adevăr, după o analiză aprofundată, putem spune […]
The biggest Shopware 6 update is here
One month ago at the Shopware Partner Day, news about the Shopware 6.4 release created quite a stir. Since then, we have been eagerly waiting for it and indeed, after an in-depth review, we can […]
Ziua Shopware dedicata partenerilor 2021
Pentru noi la OAK3, evenimentul de top de săptămâna trecută a fost cu siguranță Ziua Shopware dedicata partenerilor. Cu cafele și gustări gata, ne-am alăturat dornici să aflăm ce are Shopware pregatit pentru lunile următoare. […]
Shopware partner day 2021
For us at OAK3, last week’s top event was certainly The Shopware Partner Day. Coffees and snacks ready, we joined eager to find out what Shopware has in the bag for the coming months. With […]
PAREREA NOASTRA DESPRE QUALITY PATCHES TOOL DE LA MAGENTO
Magento a lansat pachetul Magento Quality Patches anul trecut și l-am testat pentru a-l înțelege mai bine. Dezvoltat de Magento, acesta este un instrument care oferă un proces mai rapid de soluționare a problemelor. Pachetul […]
Our view on The Magento Quality Patches Tool
Magento released The Magento Quality Patches package last year and we took it for a quick test to understand it better. Developed by Magento, this is a self-service tool that provides a faster self-service issue […]
FII MEREU PRIMUL CU UN SITE MAGENTO OPTIMIZAT
Magazinele fizice pot oferi clienților care le trec pragul intreaga experienta de cumparaturi. Ei pot vedea produsele, pot simți întreaga ambianță și pot pune întrebări personalului de vânzări. Dar dacă vindeți online, aspectul magazinului dvs. […]
Stay atop with an optimized Magento site
Physical stores have the whole experience to offer customers who walk through their doors. They can see the products, feel the whole ambiance, and ask questions to sales staff. But if you are selling online, […]
Future proof your business by going B2B
As growth often tops the polls for many companies’ future plans, going B2B is by far the best method to do it. Not only that through its online status it can help businesses reach all […]
HOW TO PROCESS ORDERS AND CREDIT MEMOS IN MAGENTO 2
Orders and sales are the backbones of any eCommerce business. Of course, all parts involved play a pivotal role, but to put it simply, when merchants get an order and they successfully deliver it, they […]
HOW TO MANAGE CATEGORIES IN MAGENTO
Before adding products to your website, you need to establish the basic category structure. Every product must be assigned to at least one category. However, you can also add categories on the go while creating […]
5 tips for the best Black Friday ever
One year after, and the news is still vivid in my mind: “Black Friday sales volumes are 64% higher than last year’s at 8.30 in the morning”. “The average value per transaction increased by 60% […]
Our current projects
The pandemic profoundly changed workplaces and the nature of work itself. Thankfully, it didn’t stop us in our tracks. Frankly, we can say it even made us stronger. We worked on exciting projects, and at […]
5 things to get you online as quickly as a tick in a New York minute
We’ve all seen the benefits that technology has brought, we’ve all read the statistics and we’ve all been seeing it coming… “e-commerce in Europe will be worth €717 billion in 2020”. Good news indeed for […]
The future of commerce lies in the “E”
It only takes a quick look at the calendar to realize that we’re only 20 years into the 21st century. It is not long, and what is more striking is the fact that in such […]
Magento vs Shopify… a comprehensive review
As two of the most popular eCommerce platforms on the market, Magento and Shopify often race head to head against each other. They each have their fair share of ardent supporters, but as they are […]
Care-free migrations… the know-how
Well, if it’s autumn, we decided to dedicate the whole season to the very interesting topic of website migration. We know that retailers are now busy getting their goods polished for the shopping spree that […]
Autumn is the time for migration
Announced back in 2018, Magento 1’s End of Life certainly made a few merchants’ skins crawl. And rightly so, as not only they were left out from critical updates and support, but they found out […]
The road to digital success
When we were first approached, back in 2015, by a consulting company to work on a big project for a large pharmaceutical company, little we knew about the technical complexities we would face. Fast forward […]
HEADLESS COMMERCE – WHY LOSING YOUR HEAD OVER YOUR CUSTOMERS IS THE FUTURE
Everybody in the eCommerce business can tell you how important having a great product, matched with a great price, is. It simply gets you in the game. But with more places and ways to shop […]
Cum poti vinde mai mult cu Magento bundles
Opinia generala in comunitatea de specialitate este că un magazin online Magento poate fi la fel de bun ca developerii si designerii care îl construiesc. Aici, la OAK3, ne confruntăm întotdeauna cu provocări atunci când […]
Drum roll please… the Magento 2.4 release
When the Magento Comunity Engineering team announced back in 2019 that they were gearing up for the Magento 2.4 release, nobody knew the turn the world would take. Fast forward a few months later and, […]
Din interior: opinia noastra despre Shopware6
Developerii nostri certificați au o expertiză indelungata in dezvoltarea de platforme eCommerce. Dependenti de Magento, așa cum le place cu mândrie să se numească, i-am scos din zona lor de confort pentru a le pune […]
Let others sing your praises!
Seeing a client’s journey from a startup to a successful company that is revolutionizing the seafood industry is rewarding enough. But the thought that they sing our praises for the part that we played in […]
Build customer loyalty with Magento
Customer loyalty is hugely important. Research shows that it can cost up to 5 times more to acquire a new customer than to retain an existing one. At the same time, an increase in customer […]
Making or breaking your business – Online store costs
The online is where you NEED to be right now in terms of business. You may already have a brick-and-mortar store but you want to go all the way in terms of visibility and brand […]
Interview with a Certified Plus Magento Developer
Hi Tibi, let’s start with a short introduction. Tell us a bit about yourself. Magento addicted! At some point in the past, I left Magento for Android application development, but after a year and a […]
AI in Ecommerce
AI or Artificial Intelligence has reached various domains of activity, improving and innovating processes, facilitating structures, and enhancing results in unexpected manners. By copying human reasoning, but with an unaltered focus and logic, AI is […]
Selling smarter and larger with Magento bundles
The word in the specialist community is that a Magento website can be as good as the designers and developers that build it, and they cannot be more right. Here at OAK3, we are always […]
Introducing Vlad, our CEO
A few days ago, we managed to get Vlad to sit down with us for a few minutes and tell us about the interesting past behind OAK3. It may come as no surprise that we […]
The insider: our CTO’s view on Shopware 6
Tibi is our CTO and, as an important part of our team of Certified Developers, he is the one with the greatest expertise under his belt. Magento addicted, as he proudly likes to call himself, […]
5 reasons why Magento is still the best eCommerce platform
eCommerce platforms have gone from strength to strength over the last years and although the majority of them have a modern software architecture and a powerful feature list, Magento has always topped the list and […]
Keep your customers wanting for MORE with Adobe Sensei
Product Recommendations are considered a “must-have” for online retailers. With them done right, merchants can tailor the shopping experiences around the needs of each individual customer, leaving them wanting for more. Not only that they […]